Suzanne asks . . .
“I’m going through and implementing an e-com business and working thru and implementing an e-mail mkt/affiliate mkt business side by side. Should I totally focus on one or the other first? or is it ok to work side by side?”
Great question, Suzanne.
The best advice is “focus on one business”. You will achieve success (or failure) faster by focusing on one thing – one product, one source of traffic, one customer, etc.
But let’s dig in a little deeper.
First, affiliate marketing and ecommerce are business models. I can source products, sell and ship them and that’s one way to make money. Or I can promote something someone else has already sourced, setup and ships for a percentage of the sale. And within the same business I can do both.
So the question is, “Is my business the product I sell? Is it my monetization model? Or is it something else?”
Hint: It’s something else. Read More Here . . .